Back in 2012, I wrote about the proliferation of mobile devices and how this would impact on the way we work and sell. I was reminded about this when I was quoted in a recent article, The Top 10 Sales Tips for Small Businesses in 2015, by Alexa Schirtzinger on the Salesforce blog.
Three years on from my original article, recent studies show that 9 out of 10 full time employees in the US now use their personal mobile devices for work. They’re using them on the road, at sales calls, on sick leave, and to outflank the rush hour traffic. In fact, in an Acxiom Digital Impact Study, 36% of respondents claimed to check their email as soon as they wake up, and another 21% checked it before breakfast.Read More