Subscribe to The TAS Group News RSS FeedDealmaker® TAS Opportunity and Account Management Suite Drives Increased Adoption of ITS’ CRM System and Scientific Forecasts
SEATTLE – June 2, 2010 – The TAS Group, the world leader in Sales Performance Automation, today announced another customer success with International Turnkey Systems (ITS), the leading provider of cutting-edge integrated information technology solutions of a wide spectrum of industries and government entities across the Middle East, Africa, Asia and beyond. ITS implemented The TAS Group’s Dealmaker® sales performance automation platform, including TAS Opportunity and Account Management suite, in late 2009 and saw immediate, increased adoption of its CRM system with the completion of 25 key opportunity and account plan reviews, as well as accurate scientific forecasts.
In 2007 ITS made significant investment in a new CRM system. By 2008/2009, CRM system logins by the sales force had dropped unacceptably and ITS was finding it difficult to convey to sales the benefits of regular use of the system. Forecast analysis was also still completed as a manual process and was often not accurate enough. ITS therefore sought a sales performance automation solution with a solid methodology, consistent process, and better forecasting, embedded into its CRM system to encourage and reinforce selling best practice.
ITS has ambitious goals for 2010 and was looking to increase revenues, win rate and drive a better Account Planning process through the selling organization. The company was convinced that if it could get the right intellectual property in its CRM system and get sales people to see the benefits of following it consistently through, then top-line revenues would follow. The TAS Group’s sales methodology, process, account methodology and Dealmaker on-demand software were embedded by ITS into its CRM system to encourage and reinforce selling best practices.
“Dealmaker was the perfect answer to demonstrate to our managers the true benefits of following sales methodology and sales process inside the CRM system,” said Imrana Ghani, sales operations manager of ITS. “Our business is subject to long sales cycles, so in the early days and weeks following implementation we have really focused on measuring the types of new behavior that will continue to pay us back in the long term.”
In addition to immediate results, ITS is now working with The TAS Group on sustaining the all-important changes in sales behavior. ITS’ Ghani added, “The TAS Group is genuinely different. They view our sales success as being as important to them as it is to us. They walked the whole way with us, guiding us on milestones, measuring success, best practice and ultimately on how we can be successful. This was the extreme difference for us.”
“We are proud to be associated with a cutting-edge customer like ITS,” said York Baur, CMO of The TAS Group. “Their commitment to sales excellence is exemplary, especially in the face of a challenge, and we’re honored to be seen as a key part to their success since implementing The TAS Group’s technology and methodology.”
About International Turnkey Systems (ITS)
International Turnkey Systems (‘ITS’; www.its.ws) is the leading provider of cutting-edge integrated information technology solutions to a wide spectrum of industries and government entities across the Middle-East, Africa, the Asian region and beyond. Established in 1981, ITS’s vision is to achieve international standing, and deliver the best IT solutions available to the satisfaction of its customers. It has achieved this through careful planning, investment in innovation and people, a focus on quality, an implementation of best management practices and a steadfast commitment to the communities it serves.
About The TAS Group
The TAS Group provides Sales Performance Automation to companies that want to achieve sustained, predictable and profitable revenue growth. It exists to guide and motivate global sales teams to win profitable business faster from target customers through a combination of methodology, process and technology. The TAS Group has helped over 750,000 sales professionals succeed and has global presence serving organizations in all major global economies with native language speaking, culturally attuned sales effectiveness experts, and solutions available in up to 14 languages. The TAS Group delivers proven sales methodology and process with its Dealmaker on-demand sales performance automation platform, which integrates with popular CRM products from salesforce.com, Oracle, and Microsoft. The TAS Group hosts and moderates the Sales 2.0 Network (S20N, www.sales20network.com), a global, virtual thought leadership forum to discuss issues relevant to sales professionals in a Web 2.0 world. The only sales effectiveness organization with continuous multi-million dollar investment in its own methodology and technology R&D center, The TAS Group is headquartered in Seattle, with international headquarters in Dublin, Ireland, and Reading, England. Visit www.thetasgroup.com.
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For further information, please contact:
Steve Stratz
Illuminate Public Relations for The TAS Group
206.300.9134
steve@illuminatepr.com
